When it comes to bringing in leads, there are many marketing tools at your disposal. From pay-per-click campaigns to SEO tactics, from backlinking to direct mail marketing, you can spend a pretty penny on getting your brand in front of as many people as possible. However, these effective methods can only generate leads. It’s up to you and your staff to convert these leads into paying patients.

Marketing can be well worth the investment, but it only goes so far. Instead of spending more money on marketing, you could bring in more revenue by taking advantage of the leads you already get. How? By having Dental Support Specialties answer your phone calls and schedule appointments!

During an appointment, you put together a great treatment plan for a patient wanting a smile makeover. You perfect every detail and discuss the financial aspect, and they seem genuinely interested in moving forward. You’re excited to have a high-cost case, but when the patient still hasn’t scheduled the treatment, you wonder if you’ll ever get it done!

Follow-up calls are important to keep your connection with patients strong and to keep them coming back. But does that mean your front desk team has  to call each patient? No! Keep reading to learn when and how to have follow up calls that are actually effective.

During busy times, your dental practice is humming with activity—you’re examining and talking with patients, your hygienists are cleaning teeth, your front desk staff members are checking patients in. When you have a lot going on, it may seem like an inconvenience to add another task to the mix.

However, if you aren’t currently taking the time for insurance verification, it could end up hurting your practice. Why is this step important? What could happen to your relationship with patients if you don’t do this? Keep reading to find out!